Enrollment for the school year begins August 1 and runs through August 31
Be Part of Braum’s Book Buddy Program
Generations of children have developed a love for reading through the tireless work of their teachers and possibly with a little help from Braum’s Book Buddy program.
What Is Braum’s Book Buddy Program?
Braum’s Book Buddy is a reading incentive program for children in the 1st, 2nd, 3rd, 4th and 5th grades. Each child can earn up to six Braum’s ice cream treats per school year just by reading, and it is free to participate in the program!
The program begins in October and lasts through the school year. Teachers distribute Braum’s Book Buddy booklets to their students and then monitor book reading by placing a Book Buddy sticker in the student’s booklet for each book read. When a student has read six books, the teacher rewards the student with a coupon for a free treat from Braum’s!
How Can My School Participate?
The criteria to participate in Braum’s Book Buddy include the following:
Public school, private school or homeschool with 1st, 2nd, 3rd, 4th or 5th-grade students.
School MUST be located within 30 miles of a Braum’s Ice Cream and Dairy Store, NO EXCEPTIONS!
Participation is on a first come, first serve basis. Once supplies run out, we cannot accept any more schools.
Please only have ONE representative from each school fill out an application. Multiple submissions for a single school will ALL be rejected.
2025 Book Buddy Application
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How The Program Works
Braum’s will provide each school with one Book Buddy Booklet per student, one sheet of stickers per student, and one digital wall chart (linked below) per 25 students to track classroom progress.
Only 1st, 2nd, 3rd, 4th and 5th-grade students can participate in the Book Buddy program.
Students will earn a sticker for every book read. Once he or she has read six books and earned six stickers, the teacher will present the student with a Braum’s prize coupon.
Each student can earn up to six coupons throughout the school year.
Prize coupons for each student include two Single-Dip Ice Cream Cones, two Small Soft Frozen Yogurt Cones, one Kid’s Meal, and one Single-Dip Sundae. Students can redeem coupons at any neighborhood Braum’s Ice Cream and Dairy Store by the expiration date.
Important: The prize coupon is only valid once the teacher fills out the coupon with the child’s name, the school name, and the teacher’s signature.
Your Book Buddy Supplies
During the enrollment period, ONE representative needs to fill out the enrollment form with the proper number of students in 1st-5th grade in the entire school. Individual classrooms will not be accepted (If enrollment is closed, the form will not be available).
Once the enrollment period closes, we review the applications and send out acceptance/rejection notices within two weeks of the enrollment deadline date.
There is only ONE distribution of supplies. They are NOT available throughout the year. Please make sure your student count is correct on the forms.
All orders of 75+ students will be sent to the local Braum’s store chosen on the enrollment form for pickup.
All orders of 75 or fewer students will be mailed directly to the home/school this year.
Supplies will be ready for pickup in October. The store manager will call when your supplies arrive and set up a pick-up date and time for your school. Please don’t call the store unless the Book Buddy Team says you should do so.
How Does My School Sign Up?
This is a first-come, first-serve program. Every school must re-enroll every year to be considered for the program. If all requirements are met, enrollments will be filled in the order received until supplies are depleted. No late applications will be accepted.
If your school would like a poster to track your student’s progress, download it here:
